Experienced in advertising, marketing and media, Nicol's background includes a lengthy stint at an award-winning advertising agency and over three years developing and executing the PR and marketing strategy as part of an in-house marketing team.

Nicol started her career in glossy magazine publishing and it was there that she learned the value of good storytelling. Her passion for thoughtful content creation drives her to develop considered campaigns and shape messaging that connects with the audience. The most rewarding part of the job? Building relationships that mean something and helping clients bring their ideas to life.