Fresh PRM conducts market research on Free Holiday Buses

Fresh PR & Marketing was engaged by TravelSmart and the Sunshine Coast Council to conduct surveys on the Free Holiday Buses available across the Coast from 26 December 2011 to 8 January 2012.

This is the third year we have worked with the fantastic TravelSmart team and once again the feedback to our surveyors was overwhelmingly positive as people used the opportunity to avoid congestion and parking issues over the peak Christmas period and to try the buses as an alternative means of transport.

We conducted over 800 surveys and liaised with 75 tourism partners across the Coast to promote the service.

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